About YayOrNay
How a FaceTime call from the mall sparked an idea
It all started with a familiar scene: my youngest daughter Lotte was out shopping and called me on FaceTime. "Dad, what do you think of these jeans? Or should I get these ones? I can't decide!" She'd already texted all her friends, asked for opinions left and right, and was still stuck in that fitting room, completely overwhelmed by choice.
"Can't you just make an app for this?"
As someone who builds apps for a living, I couldn't get the idea out of my head. The more I thought about it, the more sense it made. We've all been there – standing in a store, paralyzed by indecision, desperately texting photos to anyone who'll respond. What if there was a better way?
I shared the idea with my girlfriend Kirsten over coffee, and her eyes lit up. "Fred, this is brilliant! I was just complaining about this exact problem last week." She'd spent an hour trying to choose between two bicycles, creating a pro/con list that somehow made the decision even harder.
And then came the moment of genius: "What about calling it YayOrNay?" Kirsten suggested. I had to admit, it was way better than my original name, "ThisOrNot" 😅
And that's how YayOrNay was born – from a real problem that millions of people face every day. Whether it's a simple "this shirt or that shirt" dilemma or a major purchase decision, we're here to help you cut through the confusion and make choices with confidence.
Meet The Team
Fred
The Builder
App developer who couldn't ignore a good idea
Lotte
The Inspiration
The daughter who asked the right question
Kirsten
The Namer & Partner
Came up with "YayOrNay" (bye bye, ThisOrNot!)
- Fred, Lotte & Kirsten
The YayOrNay Team
P.S. Yes, Lotte eventually picked the jeans. The second pair. And yes, she loves them. 👖✨
Our Mission
To eliminate buyer's remorse, one decision at a time. We believe shopping should be fun, not stressful. With YayOrNay, you'll never have to face a tough purchase decision alone again.
What We Stand For
Simple is Better
Decision-making shouldn't require a PhD. Yay or Nay. That's it.
Friends Know Best
Your friends know you better than any algorithm ever will.
Speed Matters
When you're in the store, you need answers now, not later.
Shopping = Fun
We're bringing the joy back to shopping, one decision at a time.
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